THE USE OF SOURCE VERSUS MESSAGE CUES IN PERSUASION: AN INFORMATION PROCESSING ANALYSIS

ROCHELLE LYNNE CHAIKEN, University of Massachusetts Amherst

Recommended Citation

ROCHELLE LYNNE CHAIKEN, "THE USE OF SOURCE VERSUS MESSAGE CUES IN PERSUASION: AN INFORMATION PROCESSING ANALYSIS" (January 1, 1978). Electronic Doctoral Dissertations for UMass Amherst. Paper AAI7810695.
http://scholarworks.umass.edu/dissertations/AAI7810695