Type of Submission
AHFME Symposium Abstract
Abstract
This paper presents the findings of a recently completed research project, which investigates the use of accounting information in hotel marketing decisions.
Recommended Citation
Downie, Nina
(1997)
"The Accounting and Marketing Interface in Hotels,"
Journal of Hospitality Financial Management: Vol. 5:
Iss.
1, Article 11.
Available at:
https://scholarworks.umass.edu/jhfm/vol5/iss1/11
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