Local planners have often neglected their industrial resources and are therefore jeopardizing their economic base. There is clearly a mismatch between land zoned for industry and that which is suitable for development. Older areas are constrained by issues of compatibility, access, and environmental and flood plain issues. Greenfield sites are constrained by physical site characteristics, such as wetlands and slope, transportation networks, development pressures from other land uses and public perceptions and concerns surrounding industrial uses. Through this case study, this article analyzes the key factors that are influencing industrial land use decisions and provides recommendations that may be of assistance to local officials throughout the country.