Abstract

This study focuses on the effects of visitors’ boredom of a destination on their intention to revisit it, using two Japanese popular tourism destinations as the cases. Relationships between three factors, which are satisfaction, boredom and revisit intention, were examined. In addition to the subjective index of visitors’ boredom based on ratings on a scale, the rate of remaining facilities (RoRF), which was the objective index of visitors’ boredom, is also employed. A questionnaire survey was conducted to obtain data related to the five factors. We conclude that subjective index of visitors’ boredom may not be effective for understanding of their revisit intention, while their revisit intention can arguably be relevant to the RoRF.

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An Analysis of Effects of Boredom on Revisit Intention – A Case in Japanese Popular Tourism Destinations

This study focuses on the effects of visitors’ boredom of a destination on their intention to revisit it, using two Japanese popular tourism destinations as the cases. Relationships between three factors, which are satisfaction, boredom and revisit intention, were examined. In addition to the subjective index of visitors’ boredom based on ratings on a scale, the rate of remaining facilities (RoRF), which was the objective index of visitors’ boredom, is also employed. A questionnaire survey was conducted to obtain data related to the five factors. We conclude that subjective index of visitors’ boredom may not be effective for understanding of their revisit intention, while their revisit intention can arguably be relevant to the RoRF.