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“What Counts and What Gets Counted” (Bloomfield 2016)[1] is an innovative way of teaching managerial accounting. The 1st edition of the book won the 2014 Jim Bulloch Award for Innovations in Management Accounting Education, and has only gotten better since then. However, the book suffers from two significant limitations. First, the book was intended primarily for MBA students, not for accounting undergrads. As a result, the book doesn’t go into sufficient depth on some of the technical topics that accounting majors need to understand. Second, the book lacks a bank of practice problems and solutions for students to use as they are learning material.

Here I present two supplemental readings and a set of practice problems that can be used to supplement “What Counts and What Gets Counted” and make it more appropriate for use by undergraduate accounting majors.

[1] Available for free at

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Amherst, MA


managerial reporting, accounting, performance reporting, measurement, economics, compensation, strategy, Balanced Scorecard, Two-Stage Costing, Standard Costing, Death Spiral


Accounting | Behavioral Economics | Management Information Systems | Organizational Behavior and Theory

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Creative Commons Attribution-Noncommercial 4.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial 4.0 License

Supplemental Readings and Practice Problems for