We know that Student Affairs plays a key role in student success. Please come join us for a dialogue about best practices and key considerations for student affairs professionals to support student success. We will be exploring: 1) What it means to support the Whole Student; 2) What effective collaboration looks like; 3) The critical impact of Multiple Identities on student success; 4) Innovation in a time of budget constraints; 5) The importance of assessment and evaluation. In addition, we will highlight two specific efforts from the UMass campus, the Center for Multicultural Advancement and Student Success (CMASS) and UMass Phallacies.