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Publication

Extra, Extra, Read All About…Open Education News: Creating and Sustaining an OER Newsletter for Faculty

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Abstract
Attendees will learn about our process of creating a faculty OER newsletter (to which anyone can subscribe!) from start to finish: planning, drafting, editing, sharing, and marketing. We’ll discuss the guidelines and structures we put in place, both for the workflow and the newsletter itself. The types of information, where we gather stories, and how the team contributes and evaluates content will be detailed. The audience will learn what features to look for when deciding upon a platform, including the availability of metrics for assessing the newsletter’s performance. We will share our strategies for advertising and encouraging subscribers. Finally, we will reflect on lessons learned as we finish the first year of this project. An openly-licensed template will be shared so attendees can start their own newsletter. This session is appropriate for any level (beginner, intermediate, or advanced). Those who work within open education and are interested in ways to market to and engage with their faculty should attend.
Type
presentation
event
Date
2023-04-05
Publisher
Degree
Advisors
License
License
http://creativecommons.org/licenses/by/4.0/