Sustainable entrepreneurship is a field that explores opportunities to exploit market failures in a sustainable manner, particularly when environmental challenges like climate change arise. Entrepreneurship researchers primarily focus on opportunities to mitigate climate change, not opportunities to exploit the effects of climate change. To address this gap, we present a camping case to study the effects of climate change on daily tent and RV sales from January 2007 to October 2016 at a for-profit campsite in the central United States. Findings demonstrate that daily weather and extreme weather (i.e., the operationalization of the effects of climate change) are significantly related to campsite sales dependent on meteorological season and camping type (i.e., tent or RV). There is also a strong weekend effect on sales. Based on our findings, we assert that camping businesses are capable of sustainably (i.e., without increasing camping capacity) exploit improving weather conditions in the focal study region.