As farmers across the US adopt new business strategies, such as agritourism, to mediate the impacts of changing global food systems and climate change, they are met by an increase in consumer demand for on-farm experiences. However, as agritourism becomes more prominent in rural communities, significant gaps in access to information, modes of support, and agritourism business development resources have been exposed. In this workshop we will share existing resources, discuss urgent needs, and co-create a more effective support system for agritourism in the US. All stakeholders in rural communities or researchers interested in agritourism are invited to attend.