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Schedule
	A culturally relevant symbol: Participant engagement in a volunteer tourism music-conservation youth education program Lana M. Olsen, Arizona State University at the Downtown campus
	A meta-analysis of the effect of World Heritage Site: Panacea or placebo? Yang Yang, Temple University
	A Study of Tourism Advertising Effects: Advertising Formats and Destination Types Lisheng Weng, Sun Yat-sen University Zhuowei Huang, University of Illinois at Urbana-Champaign
	A Unifying Framework of the Destination Identification Construct Astrid Warncke Nørfelt, Copenhagen Business School Florian Kock, Copenhagen Business School Alexander Josiassen, Copenhagen Business School
	Analysing European tourists’ use of e-tourism platforms through social networks Tatiana David Negre, Universidad de Las Palmas de Gran Canaria Arminda Almeida-Santana Dr., Universidad de Las Palmas de Gran Canaria Juan M. Hernandez Dr., Universidad de Las Palmas de Gran Canaria Sergio Moreno Gil Dr., Universidad de Las Palmas de Gran Canaria
	Assessing Residents’ Attitudes towards STVRs in Urban Neighborhoods Emily Yeager, University of Georgia Bynum Boley, University of Georgia Kyle Woosnam, University of Georgia Gary Green, University of Georgia
	ASSESSING VALIDITY OF CONSUMER-BASED BRAND EQUITY MODELS FOR TOURISM DESTINATIONS Sebastian Molinillo, University of Malaga Yuksel Ekinci, University of Portsmouth Arnold Japutra, University of Western Australia Sarah Turnbull
	Capturing unobserved heterogeneity in destination attribute evaluation and tourist satisfaction: A response-based segmentation using FIMIX-PLS Hongbo Liu, STHM, Temple University
	Destination Attribute Preferences of Active Snow Sport Tourists: Insights on Female Participants Mona Mirehie Heather Gibson, University of Florida
	Do Tourists Change Their International Travel Plans in Times of Terror? Muhammet Kesgin, Rochester Institute of Technology Linden W. Pohland, Rochester Institute of Technology
	Does Travel Distance Matter in Measuring Theme Park Demand and Theme Park Attractiveness? Yingsha Zhang, University of Waikato Robert (Xiang) Li, Temple University David Cárdenas, University of South Carolina Yu Liu, Peking University
	Drinking "Green": Determinants of Organic Wine Consumption in China Zhe Ouyang, Washington State University Christina G. Chi, Washington State University Lu Lu, Temple University
	Encountering Exotic Cuisine on Foreign Lands: Narratives from the American Travelers Saerom Wang Xinran Lehto, Purdue University Liping Cai, Purdue University - Main Campus Carl Behnke, Purdue University
	Entrepreneurship in tourism education: a self-efficacy approach Bruno S. Ferreira, North Carolina State University at Raleigh Duarte Morais, North Carolina State University at Raleigh Gene Brothers, North Carolina State University at Raleigh
	Examining the Risky Decision-Making Process: The Influence of Risk Perceptions and Efficacy Beliefs on Intentions to Engage in Personal Protective Behaviors Ashley Schroeder Ph.D., University of Florida Lori Pennington-Gray Ph.D., University of Florida
	Family Trips and Academic Achievement in Reading during Early Childhood: Evidence from a National Study So Young Park, The Pennsylvania State University Jee Bin Ahn, The Pennsylvania State University Bing Pan, The Pennsylvania State University
	Going Global or Going Local? Why Travelers Choose Franchise and Independent Accommodations Bynum Boley, University of Georgia Kyle M. Woosnam, University of Georgia
	Governance Keeping up with Sharing Economy Innovations Seojin Lee, Arizona State University Christine A. Vogt, Arizona State University Woojin Lee, Arizona State University David Swindell, Arizona State University
	“Heidi’s Alps mean a lot to me”: Factors affecting travel intention and the moderating role of imagination capacity Daniela Buzova, Universidad de Valencia Sameer Hosany, Royal Holloway, University of London Silvia Sanz-Blas, Universidad de Valencia
	How does the host’s interaction style affect Airbnb guests’ response to service failure and recovery? Lu Lu, Temple University Ruiying Cai, Washington State University Ceridwyn King, Temple University
	Importance-Performance Analysis (IPA) of Tourism Destination Competitiveness in Ethiopia: The Tourists' Perspective Weldearegay Gebretsadik
	Inner- versus Social-driven Travel Motivations among People with Mobility Challenges: Extending the Travel Motivation Interpretation with a New Horizon Ye Zhang, Florida Atlantic University Jie Gao, Montclair State University Peter Ricci, Florida Atlantic University Anil Bilgihan, Florida Atlantic University
	Insights from Airline Passenger Reviews using Machine Learning Viral Rathod, Amadeus IT Group Abhishek Singh, Amadeus IT Group Luckyson Khaidem, Amadeus IT Group
	Key attributes of Airbnb experience: Text-mining and sentiment analysis Mingming Cheng Dr, University of Otago, New Zealand Xin Jin Dr, Griffith University - Australia
	Mobile versus PC: Does Device Type Affect Online Survey Response Quality for Tourism Research? Suiwen Zou, Temple University Karen P.S. Tan, Temple University Xiang (Robert) Li, Temple University
	Progress and challenge in tourism statistics utilization in Japan: Regional tourism organizations and data management level Sunkyung Choi Ph.D., Japan Transport Research Institute Takeshi Kurihara Ph.D., Tokai University Tetsuo Shimizu Ph.D., Tokyo Metropolitan University
	Testing the Presumed Effects of Service Performance, Theme, Personalization, and Multisensory Appeal on Quality of Structured Experiences Garry Ellis, Texas A & M University - College Station Andrew Lacanienta, Texas A & M University - College Station Patti Freeman, Brigham Young University - Provo Brian Hill, Brigham Young University - Provo
	The Complex System of Destination Image: Attack, Failure, and Control Saba Salehi-Esfahani, University of Central Florida Jalayer khalilzadeh, University of Central Florida
	The Impact of Personal Values and Attitudes on Responsible Behavior toward the Environment Minseong Kim, University of Florida Svetlana Stepchenkova, University of Florida
	The Impact of Uber on the Tourism Industry of Sub-Saharan African Countries Jun Yun Kim, Korea University - Korea So Young Park, The Pennsylvania State University Bing Pan, The Pennsylvania State University
	There’s no place like home! The Impact of Accommodations Homescape on Traveler Well-being Courtney S. Suess, Texas A & M University Makarand Amrish Mody, Boston University Tarik Dogru, Boston University
	Thinking Counterfactually for Sustainable Tourism: Experimental Evidence for Improvement in Pro-environmental Intentions and Emotions Semih S. Yilmaz, California State University, East Bay Hany Kim, Mount Saint Vincent University Yong Jae Ko, University of Florida
	Tourists Perceived Value and Experience Preference based on AR Technique Shan Jiang
	Tweeting The Black Travel Experience: Social Media Counter-Narrative Stories as Innovative Insight on #TravelingWhileBlack Alana Dillette Ph.D., San Diego State University Stefanie Benjamin Ph.D., University of Tennessee, Knoxville Chelsea Carpenter, University of Tennessee, Knoxville
	Will They be Good Guests?: Examining Cuba’s US traveler segments through sustainable travel behaviors Whitney Knollenberg, North Carolina State University Carol Kline, Appalachian State University Evan J. Jordan, Arizona State University Bynum Boley, University of Georgia

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