Title of Paper

Progress and challenge in tourism statistics utilization in Japan: Regional tourism organizations and data management level

Presenter Bios

Sunkyung Choi is research fellow at Japan Transport Research Institute in Japan. She has earned Ph.D. in transport planning and engineering. Her research interest includes tourism crisis management, airport operation for response, and information dissemination for foreigners in disasters.

Takeshi Kurihara is Lecturer in the School of Tourism, Tokai University in Japan. He holds a PhD in Policy and Planning Sciences in 2011. His research interests are related with quantitative analysis for tourism policy sciences and inbound tourists’ behavior.

Tetsuo Shimizu is Professor in Department of Tourism Science, Tokyo Metropolitan University. He is also Director of Research Institute in Japan Travel and Tourism Association. His research interests in tourism cover planning and policy issues, and statistics and big data analyses.

Abstract

In Japan, tourism has been drawing extensive attention as one of the important policies in recent years with rapid increase of inbound foreigners reaching 280 million in 2017. This accelerated expectation of government and residents for 2020 Tokyo Olympic Games as well. Since tourism data of Japan Tourism Agency is considered as important infrastructure to support policies and role as supporting evidence for analysis, the government has progressed and maintained since 2005. The objective is to investigate progress and challenges in tourism statistics based on three aspects as accuracy, role assignment and analysis needs by conducting semi-structured interviews and surveys to relevant stakeholders with emphasis on regional tourism organizations such as DMO. We analyze reports, survey data and current tourism statistics and propose data management level of stakeholder as evaluation method. The result may draw implications on tourism statistics improvement and enhancement of developing more sophisticated method for data analysis.

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Progress and challenge in tourism statistics utilization in Japan: Regional tourism organizations and data management level

In Japan, tourism has been drawing extensive attention as one of the important policies in recent years with rapid increase of inbound foreigners reaching 280 million in 2017. This accelerated expectation of government and residents for 2020 Tokyo Olympic Games as well. Since tourism data of Japan Tourism Agency is considered as important infrastructure to support policies and role as supporting evidence for analysis, the government has progressed and maintained since 2005. The objective is to investigate progress and challenges in tourism statistics based on three aspects as accuracy, role assignment and analysis needs by conducting semi-structured interviews and surveys to relevant stakeholders with emphasis on regional tourism organizations such as DMO. We analyze reports, survey data and current tourism statistics and propose data management level of stakeholder as evaluation method. The result may draw implications on tourism statistics improvement and enhancement of developing more sophisticated method for data analysis.