Author Bios (50 Words)

Dr Margarida Abreu Novais is a Lecturer at the Department of Tourism, Sport and Hotel Management at Griffith University, Australia. Her main areas of research include destination competitiveness, tourism spatiotemporal behaviour and experiential learning in tourism and hospitality education.

Prof Lisa Ruhanen is the Director of Education and Professor at the University of Queensland Business School. Her research areas include sustainable tourism destination policy and planning, climate change and Indigenous tourism.

Prof Charles Arcodia is the Deputy Head of the Department of Tourism, Sport and Hotel Management at Griffith University, Australia. His primary areas of teaching and research interest are in event management, tourism and hospitality education, and various tourism and related cultural issues.

Abstract (150 Words)

The measurement of destination competitiveness usually entails the adoption of either a demand or supply perspective. The former comprises of collecting data from tourists while the latter involves supply-side stakeholders such as business owners and government entities. The overall aim of this paper is to challenge the idea of a choice between the two perspectives and to propose an evaluative framework that combines both: the Supply-Demand Analysis of Competitiveness. Its application is also presented and discussed using the city of Lisbon, Portugal as a case.

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Comparing supply and demand perspectives of destination competitiveness

The measurement of destination competitiveness usually entails the adoption of either a demand or supply perspective. The former comprises of collecting data from tourists while the latter involves supply-side stakeholders such as business owners and government entities. The overall aim of this paper is to challenge the idea of a choice between the two perspectives and to propose an evaluative framework that combines both: the Supply-Demand Analysis of Competitiveness. Its application is also presented and discussed using the city of Lisbon, Portugal as a case.