Title of Paper

The corporate environmental responsibility paradox: a multi-national investigation of business traveller attitudes and their sustainable travel behaviour.

Author Bios (50 Words)

Dr. Phil Walsh is an Associate Professor at the Ted Rogers School of Entrepreneurship & Strategy Management, Ryerson University, Canada. His research interests lie in strategy, sustainability and innovation and he is a Fellow of the Ryerson Entrepreneurship Research Institute, a researcher with Ryerson's Center for Urban Energy, and is a member of the Ryerson Institute for the Study of Corporate Social Responsibility.

Dr. Rachel Dodds is a full Professor at the Ted Rogers School of Hospitality and Tourism Management, Ryerson University, Canada. Her research interests lie in sustainable tourism, sustainable development, tourism planning and management. She is passionate about seeing change within the tourism industry to help it become more responsible.

Dr. Julianna Priskin is a Professor at the University of Applied Science Lucerne in Switzerland and her research interests focus on the environmental impacts of tourism in coastal regions, managing visitor impacts in protected areas as well as demand side of sustainable tourism, including how to effectively market and communicate sustainable tourism products to different tourism markets.

Abstract (150 Words)

Currently air travel contributes approximately two percent of manmade greenhouse gases each year to the atmosphere and regardless of the introduction of fuel-saving technologies the increase in emissions from air travel is expected to match the forecasted three-fold growth in air travel by 2045[1]. This study investigates the behavior of 679 business travellers from Canada, Russia, Switzerland and the United States all of whom have travelled on business a minimum of three times in the year prior to the survey.

Findings suggest that, irrespective of nationality, the majority of business travellers want to “do good” in protecting the environment, When it comes to contributing directly to sustainable travel, however, their behavior and levels of commitment are generally subdued with some distinct differences between nationalities.

Special acknowledgement to: Jonathan Day, Purdue University and Oxana Belozerova, North-Caucasus Federal University for data contributions from the USA and Russia

[1] International Civil Aviation Organization 2019 Working Paper - A40-WP/54 EX/21 5/7/19

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The corporate environmental responsibility paradox: a multi-national investigation of business traveller attitudes and their sustainable travel behaviour.

Currently air travel contributes approximately two percent of manmade greenhouse gases each year to the atmosphere and regardless of the introduction of fuel-saving technologies the increase in emissions from air travel is expected to match the forecasted three-fold growth in air travel by 2045[1]. This study investigates the behavior of 679 business travellers from Canada, Russia, Switzerland and the United States all of whom have travelled on business a minimum of three times in the year prior to the survey.

Findings suggest that, irrespective of nationality, the majority of business travellers want to “do good” in protecting the environment, When it comes to contributing directly to sustainable travel, however, their behavior and levels of commitment are generally subdued with some distinct differences between nationalities.

Special acknowledgement to: Jonathan Day, Purdue University and Oxana Belozerova, North-Caucasus Federal University for data contributions from the USA and Russia

[1] International Civil Aviation Organization 2019 Working Paper - A40-WP/54 EX/21 5/7/19