Title of Paper
A Systematic Review to Explore How Pricing Strategies May Contribute to Managing Overtourism in State Parks
Abstract (150 Words)
Due to the COVID-19 pandemic many US recreational sites saw an increase in visitation. For example, North Carolina State Parks experienced a record visitation year in 2020. Although more visitors can generate higher revenues, many sites are now facing the challenge of overtourism. With Americans reporting a continued interest in outdoor activities in 2022, high demand for state parks may be sustained. The strategic use of user fees and pricing has been utilized as a possible solution to overtourism. However, this introduces the risk of creating inequitable access to state parks. This systematic literature review aims to illustrate where pricing has been used to manage overuse in parks. It will reveal the consequences these strategies have for use in tourism destinations, particularly for underserved populations, and will offer insights for how managers in both tourism destinations and state parks should consider pricing as a strategy to manage overuse.
A Systematic Review to Explore How Pricing Strategies May Contribute to Managing Overtourism in State Parks
Due to the COVID-19 pandemic many US recreational sites saw an increase in visitation. For example, North Carolina State Parks experienced a record visitation year in 2020. Although more visitors can generate higher revenues, many sites are now facing the challenge of overtourism. With Americans reporting a continued interest in outdoor activities in 2022, high demand for state parks may be sustained. The strategic use of user fees and pricing has been utilized as a possible solution to overtourism. However, this introduces the risk of creating inequitable access to state parks. This systematic literature review aims to illustrate where pricing has been used to manage overuse in parks. It will reveal the consequences these strategies have for use in tourism destinations, particularly for underserved populations, and will offer insights for how managers in both tourism destinations and state parks should consider pricing as a strategy to manage overuse.