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Abstract

Tourist movement patterns are essential for tourism planners to make decisions on tourism product development, destination planning and marketing. The 2008 Beijing Olympic Games have a great impact on the tourism industry in Beijing, especially on tourism flows and movements. In order to understanding changes of tourist movement patterns during the Games, the paper used content analysis method to analyze 500 trip diaries gathered from 6 different websites from January 2001 to April 2009. The paper also utilized social network analysis software Ucinet 6 and NetDraw to map itineraries and analyze overseas tourist movement patterns in Beijing. As a result, the paper summarized the changes of main tourism attractions and main tourist movement patterns in Beijing during the Olympic periods.

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Overseas Tourist Movement Patterns in Beijing: The Impact of the Olympic Games

Tourist movement patterns are essential for tourism planners to make decisions on tourism product development, destination planning and marketing. The 2008 Beijing Olympic Games have a great impact on the tourism industry in Beijing, especially on tourism flows and movements. In order to understanding changes of tourist movement patterns during the Games, the paper used content analysis method to analyze 500 trip diaries gathered from 6 different websites from January 2001 to April 2009. The paper also utilized social network analysis software Ucinet 6 and NetDraw to map itineraries and analyze overseas tourist movement patterns in Beijing. As a result, the paper summarized the changes of main tourism attractions and main tourist movement patterns in Beijing during the Olympic periods.