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Innovative Tourism Destinations: Collaboration Culture and Absorptive Capacity

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dc.contributor.authorMilwood, Pauline
dc.contributor.authorZach, Florian
dc.contributor.departmentNational Laboratory for Tourism & eCommerce, School of Tourism and Hospitality Management, Temple University
dc.contributor.departmentNational Laboratory for Tourism & eCommerce, School of Tourism and Hospitality Management, Temple University
dc.date2023-09-23T15:55:58.000
dc.date.accessioned2024-04-26T21:26:09Z
dc.date.available2024-04-26T21:26:09Z
dc.description.abstractThe role of destination marketing organizations changed considerably over the past few decades. Today, DMOs are not only marketers of a certain area, but are also required to constantly develop new tourism offerings to keep pace with fast changing consumer demands and a volatile economic environment. The goal of this study is to better understand how collaboration with external partners contributes to organizational learning and successful innovation development. The authors studied American DMOs to evaluated the impact of organizational settings for innovation and collaboration on partnership-driven innovation. It was found that the assimilation of new knowledge is a key process to harness new knowledge resources to develop successful innovations.
dc.identifier.urihttps://hdl.handle.net/20.500.14394/48467
dc.relation.urlhttps://scholarworks.umass.edu/cgi/viewcontent.cgi?article=1720&context=ttra&unstamped=1
dc.source.statuspublished
dc.subjectinnovation
dc.subjectdestination marketing organization
dc.subjectabsorptive capacity.
dc.titleInnovative Tourism Destinations: Collaboration Culture and Absorptive Capacity
dc.typearticle
dc.typeevent
digcom.contributor.authorMilwood, Pauline
digcom.contributor.authorZach, Florian
digcom.identifierttra/2012/Oral/16
digcom.identifier.contextkey9039651
digcom.identifier.submissionpathttra/2012/Oral/16
dspace.entity.typePublication
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Travel and Tourism Research Association: Advancing Tourism Research Globally